Artist Support, feature including How Do I Price My Art? and Free Artist Contracts
Pricing your Art

Comparative Fees for
Merchandising & Retail Illustration
COLOR GREETING CARDS
FLAT FEE
ADVANCE
ROYALTY %
Original design
$300 - 750
$200 - 750
4 - 10%
Licensing of character
-
500 - 2000
4 - 6%
Pop-up or specialty cards
1000 - 4000
350 - 600
5%
COLOR POSTERS
Original design
$1500 - 6000
$500 - 1500
5 - 50%
licensed artwork
1000 - 5000
750 - 1500
8 - 14%
COLOR CALENDARS
12 illustrations and cover
$3600 - 14000
$1200 - 7000
5 - 10%
Advance as percent of projected sales
10 - 33%
5 - 10%
DISPLAY/NOVELTY PRODUCTS
Original design
$1500 - 2500
$700 - 1000
3 - 5%
licensed artwork
1000 - 1500
500 - 800
5 - 10%
SHOPPING BAGS
Limited use
$500 - 3500
Extensive use
5000
DOMESTIC PRODUCTS
Original design
$700 - 800
$500 - 3000
5 - 10%
licensed artwork
1000 - 4000
500 - 2000
10%
PAPER PRODUCTS
Original design
$700 - 3000
$500 - 2000
5 - 10%
licensed artwork
500 - 2000
300 - 1000
6 - 10%
Royalties are based on the wholesale price of item.


Comparative Fees for
Postage Stamp Illustration
PER IMAGE
ADDITIONAL IMAGES
United States
$3000
$3000
Small country
300 - 1700
300 - 1700
United Nations
1000 - 2000
1000 - 2000
Additional fee for sale of original art
$300 - 2000
Additional fee for signing limited numbers of stamp items (panes, sheets, postcards, etc.) to sell as collector's items.
$1 - 4 per signature

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